Russian Fashion Week had been held in Moscow for the last ten years in early April and mid-October. During this period, RFW has discovered dozens of new designers and has presented over sixty international designers to the Russian market. From the very first day, RFW was aimed at supporting and promoting Russian fashion and has increased interest in Russian designers both at home and abroad. Partnerships and joint projects between RFW and fashion weeks in Milan, London, Beijing, Athens, Lisbon and other cities have turned Moscow into a major European fashion center.

In addition, Russian Fashion Week has become a central event for all former Soviet republics – the best designers from the Ukraine, Belarus and other countries showcase their collections at Russian Fashion Week in Moscow. The collaboration between RFW and Mercedes-Benz will make it possible to bring the young Russian fashion industry to an even higher level and wider audience.

Mercedes-Benz Fashion Week Russia will occupy a special position in the international fashion calendar, not only due to the presence of Mercedes-Benz, but also, primarily, due to the fact that the German auto manufacturer supports the most influential fashion events in the world. Fashion is the key communication platform for Mercedes-Benz. Mercedes-Benz cars are exhibited at fashion weeks in Milan, Paris and London, where the German brand is a strategic partner. Changing its name to Mercedes-Benz Fashion Week Russia, Russian Fashion Week elevates itself to sit alongside Mercedes-Benz Fashion Week in New York and Mercedes-Benz Fashion Week Berlin.